Podcast Hosting Services Market to Grow at a CAGR of 28.5% During the Forecast Period, According to TMR Research

ALBANY, NY, January 17, 2022 /PRNewswire/ — TMR analysts predict the podcast hosting services market will overtake the valuation of US$47.64 billion by 2031. Podcast hosting services are gaining traction as they include specific tools designed to improve subscribers’ experience. Podcast hosting provides an easy-to-use data dashboard with a control panel that tracks the number of listeners for each episode for the first 90 days, and podcast companies can get insights into users who opt for podcast services.

Additionally, advertisers and business brands are realizing that podcast advertising is an effective and powerful tool for reaching busy, targeted audiences.

The news and politics segment is showing huge demand among other podcast areas. The news and politics podcast genres provide listeners with exclusive political, business, and social news that is useful on a daily basis.

The growth in the use of podcast hosting services is benefiting from the evolution of podcast services. The introduction and success of subscription services from key players such as Spotify and Apple is prompting other providers to include them in a range of service offerings.

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Podcast Hosting Services Market – Key Findings of the Report

  • Exponential increase in smartphone penetration in developing countries such as India, Braziland Argentina where consumers are increasingly using subscription-based podcast services for information and entertainment is creating opportunities in the podcast hosting services market. A report by the Global System for Mobile Communications reveals that an additional 1.6 billion smartphone connections will be in place by 2025 for smartphone subscription to account for nearly 81% of total mobile connections.
  • Growing practice of adopting audio on demand and podcasts on smartphones owing to the advantage of increased streaming experience services is fueling the growth of the podcast hosting services market
  • The introduction of subscription-based podcast services from key players such as Apple and Spotify is creating a leap in the podcast hosting services market. For example, Apple’s subscription services allow subscribers to access premium, ad-free content.
  • Apart from politics and news, the availability of a variety of content in the form of stories of business success stories attracts the attention of aspiring and early-career entrepreneurs
  • The launch of free and innovative podcast platforms for hosting, distributing, and monetizing podcasts is ushering in significant changes to the market for podcast hosting services. Additionally, technological innovations that allow users to opt for the right balance of ad formats help users and podcasters get value from every dollar spent. This, in turn, favors the market for podcast hosting services.
  • With the evolution of podcasting into a medium for streaming media content, podcasters are experimenting with graphics, videos, and GIFs, among other tools to enhance their content.
  • Opportunities for Recording, Editing, Cleaning and Volume Correction of Audio Files Create Revenue Streams in Software in Podcast Hosting Services Market

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Podcast Hosting Services Market – Growth Drivers

  • The changing telecommunications landscape with the emergence of 5G for high bandwidth and super-fast mobile data enables an advanced real-time podcast experience. This is fueling the growth of the podcast hosting services market
  • Excess smartphone penetration and growing adoption of on-demand audio news, entertainment and infotainment content is driving the podcast hosting services market

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Podcast Hosting Services Market – Key Players

Some of the major players operating in the podcast hosting services market are;

  • Anchor FM Inc.
  • Audioboom Group plc
  • buzzsprout
  • Fireside Labs LLC
  • Podbean Tech Inc.
  • SermonAudio
  • Sound Cloud Inc.
  • Speaker Inc.
  • A casting
  • Blubrry Podcast
  • Castos inc.
  • Hubhopper Released Syndication
  • podomatic inc.
  • Singlecast
  • SPI Laboratories LLC
  • Transistor Inc.

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The podcast hosting services market is segmented as follows;

Podcast Hosting Services Market, By Revenue Stream

  • Advertising
    • Announcement read by host
    • Programmatic ad
  • Hosting services
    • Capture
    • Editing
    • Publish and share
  • Direct payment (tipping/patronage/paid content)
  • Audio content creation

Podcast Hosting Services Market, By Genre

  • Business
  • Education
  • Government and organizations
  • Music
  • News and politics
  • Religion & Spirituality
  • Science and Medicine
  • Sports and leisures
  • Technology
  • Television and cinema
  • Others (Comedy, Arts, etc.)

Podcast Hosting Services Market, By End User

  • Individual
  • Commercial
  • Education
  • Government

Podcast Hosting Services Market, By Region

  • North America
  • Europe
  • Asia Pacific (APAC)
  • Middle East & Africa (SOUL)
  • South America

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